The private label brand of Flipkart marketplace MarQ, saw its 1.5 Ton Split Inverter AC price increase from 24,990 to 28,499 between Big Billion Day 2021 to 2022. A 14% increase.
Other Budget AC brands also saw increase in price in the segment - Hisense (3%), Whirlpool (6%), Onida (11%). Some brands saw decrease in price as well - Godrej (-8%), Lloyd(-3%).
Premium AC brands saw a mixed performance in terms of price stability - Voltas (-3%), Daikin(+7%), LG(+9%), Samsung(+6%), Carrier(0%), Blue Star(-5%), Hitachi(+1%), Panasonic(+11%).

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