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Yohoquest Research
Re-defining Decision Making using AI

AI-driven Market Insights you can't Afford to Miss
September 2022 was the best time to buy Samsung Television in 2.5 Years
Since outbreak of Covid-19 the consumer electronics market has been behaving in a non predictive manner due to volatility in consumer...
Smartphone brands dominate Twitter in terms of number of followers
November 2022: Samsung Electronics' India Twitter handle (@SamsungIndia) has 2.74 Million followers. This was closely followed by One...
Lowest Price of 1.5 Ton Split Inverter AC went up by 14% during BBD in 2022 vs 2021
The private label brand of Flipkart marketplace MarQ, saw its 1.5 Ton Split Inverter AC price increase from 24,990 to 28,499 between Big...
E-commerce channel remains resilient as physical stores fight back -seen from Geyser's lens
Geysers category saw almost immediate recovery post-Covid-19 induced lockdown in April 2020. More than 50% of the demand was back on the...
2021 was more challenging for TVs in India than 2020
While 2020 was full of uncertainty for all products & services, 2021 brought unforeseen challenges. Some products & services benefited,...
How do you decide what product markets to enter and what to skip?
India offers a great market to anyone who decides to do business here. Single country multiple markets is what makes the India market...
ACs need to be second time lucky in June 2021 to tide over the pandemic-induced crash in demand
April 2020 brought in an economic circumstance that many haven't witnessed in their lifetime. Demand projection models either gave...
Do we know how the pandemic has accelerated the adoption of the E-commerce Channel?
E-commerce channel has disrupted the traditional distribution, wholesale and retail model of India in the past decade. However, even in...
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